Michael Affronti

Michael Affronti is Chief Product & Business Officer at DriveCentric, where he sets product and business strategy for one of automotive retail's leading customer engagement platforms. He brings more than twenty years of experience building and scaling products across consumer and enterprise technology, with a consistent focus on turning complex systems into experiences people actually enjoy using.

Most recently, Michael served as Chief Product Officer at Bumble, where he led product, safety, research, and customer care. Before that, he was SVP and General Manager of Salesforce Commerce Cloud, running a multi-billion-dollar global e-commerce business spanning B2C and B2B commerce. He also led product organizations as SVP of Product at Dataminr, a leader in real-time AI and machine learning, and at Fuze, the cloud communications platform he joined as a founding member of Contactive following its acquisition.

Michael began his career with roughly a decade at Microsoft, where he worked on widely used products including Outlook, Exchange, Office 365, and Lync. A prolific inventor, he holds four U.S. patents with additional applications pending in the enterprise productivity space, and he is a former Inc. columnist who writes and speaks on product leadership and mentorship.

A graduate of Boston University's School of Management, Michael pairs strategic vision with hands-on product craft, and he is known for building high-performing teams that ship durable, high-impact products. His move into automotive retail brings that consumer-grade product sensibility to an industry being reshaped by AI.